Though Mazda may not compete directly with other well-known luxury vehicle brands, in recent years, it has transformed into a premium brand through elevating innovative designs and offering more Mazda luxury cars than other mainstream competitors.
If you're looking for a luxury vehicle (without paying the luxury brand price tag for monthly payments and repairs), you can stop asking yourself “Is Mazda a luxury brand?” and take a second look at how it is!
Mazda Luxury Brand and Premium Car Features
The Mazda Motor Company has been elevating its brand for over 100 years to offer innovative designs and a relentless pursuit of perfection in their vehicles. Our master craftsmen pay full attention to even the smallest of details in our designs because for Mazda, cars are more than metal. Mazda caters to all drivers by offering Signature and Premium car packages, trim levels, and luxury features. Ask The Bob Penkhus Mazda Dealership about how to upgrade any Mazda model with a Signature or Premium Package.
Mazda Master Craftsmen
Every car model is created by our master craftsmen to have a life and design of its own. Mazda strives to create an emotional connection between the car and driver through Mazda's "KODO DESIGN" Japanese technique – an ongoing pursuit of the unique form that reflects a deep connection between the driver and their vehicle. Mazda luxury is real.
A Less-Is-More Mentality
Mazda developed the "KODO" design technique to create an expression of "redefined elegance" for every vehicle rooted in Japanese aesthetics. KODO eliminates unnecessary elements in vehicles to provide a "less is more" sensation that is shown through refined and luxurious enhancements unique to every vehicle produced.
A Rich, Sophisticated Interior and Exterior Design
The KODO technique stretches from the exterior of the car to the interior design. Even the color of Mazda vehicles is taken through the "KODO" technique to highlight expression, vitality, and alluring transparency. The colors produced by TAKUMINURI (Mazda's unique body paint technology) give each vehicle the appearance of hand-painted skill by our master craftsmen.
The interior cabin of every Mazda vehicle is also designed with meticulous attention to detail to provide quality and luxury with premium Nappa leather seats, real wood interior trim, and upgraded technology features including a Mazda Navigation System, a 360 Cameras System, and heated and cooled seats and steering. The Mazda mentality is to think ahead to provide what you don't even know you need.
Mazda luxury can be yours
With the affordable prices and luxurious amenities that Mazda Motor Company offers, it's hard to argue that Mazda doesn't compete with any other luxury car brand. If you would like to take a look at a few Mazda Signature and Premium Package models to compare, then stop into our showroom (virtually or in-person) today and one of our car experts will help you find the Mazda you've been looking for.
- Your friends at Bob Penkhus Mazda
